TY  - BOOK
AU  - Kotler,Philip
AU  - Armstrong,Gary
AU  - Balasubranmanian,Sridhar
TI  - Principles of marketing
SN  - 9781292449364
U1  - 658.8 
PY  - 2024///
CY  - United Kingdom
PB  - Pearson Education Limited
KW  - Marketing
KW  - Nguyên lý marketing
UR  - https://bookworm.vnu.edu.vn/EDetail.aspx?id=176878&f=nhande&v=Principles+of+Marketing
ER  -