Buttle, Francis
Customer Relationship Management : Concepts and Technologies /
Francis Buttle, Stan Maklan
- 4th ed.
- New York : Routledge, 2019
- 468 p. ; 28 cm.
9781138498259
Customer relations
Relationship marketing
Customer services
Quản lý quan hệ khách hàng Dịch vụ khách hàng
658.812 / BUT