TY  - BOOK
AU  - Ries,Al
AU  - Trout,Jack
TI  - The 22 immutable laws of marketing: violate them at your own risk 
U1  - 658.8 20
PY  - 2006///
CY  - TP. Hồ Chí Minh
PB  - Nxb. Trẻ
KW  - Marketing
KW  - Quản lý tiếp thị
ER  -