The impact of corporate social responsibility (CSR) on business performance : Khóa luận tốt nghiệp cử nhân Kinh doanh ngành Kế toán /
Lê Minh Hoàng ; Nghd. : Dr. Le, Van Lien
- Hà Nội : KQT, 2011
- 65 tr. + CD-ROM
Khóa luận tốt nghiệp cử nhân Kinh doanh ngành Kế toán - Khoa Quốc tế . Đại học Quốc gia Hà Nội, 2011
CSR has become a burning issue in the world. As Vietnam is one of the world’s fastest-growing economies, CSR has become even more important for the country to develop sustainably. This paper aims to discover how the CSR impact on the business performance of companies in Vietnam. It also give a view CSR and CSR reporting, whether CSR information have any effect on the Vietnam customer behavior, and the attitude of Vietnames employees toward CSR reporting. The results of the study provideevidence that there is strong support for CSR from managers and growing awareness among consumers and employees. However, ther is expectation gap between how people perceive and how people act because there are lack of edequate CSR disclosure fro firm, and not-so-enthusiastic support actions from consumers due to the barriers in living expenses, and low effective CSR communication tools that companies ues. However, within highly positive attitude toward the important of CSR and the willingness to learn and gain more knowledge about this issue found from the survey have drawing potential brigh future for CSR in Vietnam.
K5AH2 Kế toán Khóa luận chương trình HELP Quản trị kinh doanh