Dempster, Craig. <br/><br/>
The rise of the platform marketer :  performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms / 
Craig Dempster and John Lee. 
 - Hoboken, N.J. :  John Wiley & Sons,  2015 
 - xii, 228 pages :  23 cm 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9781119059721 (cloth) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Internet advertising.<br/>Relationship marketing.<br/>Social media<br/>Customer relations.
<br/><br/><label>Subjects--Index Terms: </label>Quản lý chung Quản lý tiếp thị Tiếp thị trên internet 
<br/><br/><label>Dewey Class. No.: </label>658.8  / DEM