000 01086nam a2200337 a 4500
001 VNU120131130
005 20240524172503.0
008 120307s2009 xxc|||||||||||||||||eng||
020 _a9780415772624
040 _aISVNU
_cISVNU
041 0 _aeng
082 7 4 _a658.8
_bONK
100 1 _aOnkvisit, Sak.
245 1 0 _aInternational marketing :
_bstrategy and theory /
_cSak Onkvisit and John J. Shaw.
250 _a5th ed.
260 _aNew York ;
_aLondon :
_bRoutledge,
_c2009
300 _axxvi, 710 p. :
_c26 cm.
500 _aE-B7/04542 (original, 1.556.586đ)
650 0 _aExport marketing
650 0 _aExport marketing.
653 _aChiến lược marketing
653 _aLý thuyết marketing
653 _aMarketing quốc tế
653 _aMarketing.
700 1 _aShaw, John J.
856 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/ecip085/2007048946.html
919 _a3Chương trình MIS
_cINS3042
_dInternational Marketing
_dMarketing quốc tế
942 _2ddc
_cBK
999 _c2177
_d2177