000 00970nam a2200325 a 4500
001 VNU120131581
005 20200924215239.0
008 121020s1995 xxc|||||||||||||||||eng||
010 _a94076515
020 _a0395710456
040 _aISVNU
_bvie
_cISVNU
_eaaacr2
041 0 _aeng
044 _axxc
050 0 0 _aHF1416
_b.J43 1995
082 7 4 _a658.8/48
_220
090 _a658.8
_bJEA 1995
100 1 _aJeannet, Jean-Pierre.
245 1 0 _aGlobal marketing strategies /
_cJean-Pierre Jeannet, H. David Hennessey.
250 _a3rd ed.
260 _aBoston :
_bHoughton Mifflin,
_cc1995
300 _axxv, 896 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aExport marketing
_xManagement
_xCase studies.
650 0 _aExport marketing
_xManagement.
700 1 _aHennessey, Hubert D.
912 _aHoàng Yến
913 _aKhoa Quốc tế 02
914 _aLê Thị Hải Anh1
942 _2ddc
_cBK
999 _c2613
_d2613