000 00757cam a22002414a 4500
999 _c9174
_d9174
001 17393746
005 20210405101430.0
008 120719s2012 caua b 001 0 eng
020 _a9781118340516 (cloth)
040 _aDLC
_cDLC
082 0 0 _a659.2
_bMAR
100 1 _aMartin, Amy Jo,
_d1979-
245 1 0 _aRenegades write the rules :
_bhow the Digital Royalty use social media to innovate /
_cAmy Jo Martin.
260 _aSan Francisco :
_bJossey-Bass,
_c2012
300 _ax, 207 p. :
_c24 cm.
650 0 _aSocial media.
650 0 _aDigital communications
650 0 _aInternet in public relations.
653 _aQuảng cáo và quan hệ công chúng
653 _aQuan hệ công chúng
942 _2ddc
_cBK