000			01713nam a22002537a 4500
999			_c9579 _d9579
005			20230827170059.0
008			220620s2009 uk ||||| |||| 00| 0 eng d
020			_a 9780415997829
041			_aeng
082			_a658.4063 _bAFU
100			_aAfuah, Allan.
245			_aStrategic Innovation : _bnew game strategies for competitive advantage / _cAllan Afuah.
250			_a1st, ed.
260			_aTaylor & Francis : _bRoutledge, _c2009
300			_axix, 482 p. ; _c28 cm.
520			_aStrategic Innovation demonstrates to students how to create and appropriate value using new game strategies to gain competitive advantage. The book begins with a summary of the major strategic frameworks and showing the origins of strategic innovation. Next, Afuah gives a thorough examination of contemporary strategy from an innovation standpoint, including: - How to develop strategy in the face of change - A detailed framework for assessing the profitability potential of a strategy or product - Consideration of how both for-profit and non-profit organizations can benefit from new game strategies. With a wealth of quantitative examples of successful strategies, as well as descriptive cases, Strategic Innovation will complement courses in strategy, and technology and innovation.
650			_aStrategic Innovation
650			_aInnovation
653			_aQuản trị đổi mới
653			_aĐổi mới
856	4	0	_uhttps://bookworm.vnu.edu.vn/EDetail.aspx?id=99873&f=nhande&v=strategic+innovation%3a+new+game+strategies+for+competitive+advantage
919			_aChương trình AC _bSách tham khảo chương trình AC _cINS3025 _dQuản trị đổi mới _dInnovation Management
942			_2ddc _cBK