Fill, Chris

Marketing communications : touchpoints, sharing and disruption / Chris Fill, Sarah Turnbull - 8th Edition - New York : Pearson, 2019 - 775 p. ; 28 cm.

9781292234977 1.878000 VNĐ


Communication in marketing
Marketing channels
Sales promotion
Branding (Marketing)

Truyền thông tiếp thị Tiếp thị Marketing

658.8 / FIL