|
1.
|
Security management : an introduction / P.J. Ortmeier. by Ortmeier, P. J. Edition: 2nd ed.Material type: Text Language: English Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 363.28 ORT 2005 (2).
|
|
2.
|
Marketing your services : a step-by-step guide for small businesses and professionals / Anthony O. Putman by Putman, Anthony O, 1945-. Material type: Text Language: English Publication details: New York : John Wiley & Sons, 1990Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 PUT 1990 (1), Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 (1).
|
|
3.
|
Essentials of services marketing / K. Douglas Hoffman, John E. G. Bateson. by Hoffman, K. Douglas | Bateson, John E. G. Series: The Dryden Press series in marketingEdition: 2nd ed.Material type: Text Language: English Publication details: Fort Worth : Harcourt College Publishers, c2001Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 HOF 2001 (1).
|
|
4.
|
Essentials of services marketing / Christopher Lovelock, Jochen Wirtz, Patricia Chew. by Lovelock, Christopher H | Chew, Patricia | Wirtz, Jochen. Material type: Text Language: English Publication details: Singapore ; Hong Kong : Prentice Hall, 2009Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 LOV 2009 (1).
|
|
5.
|
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by Lovelock, Christopher H | Wirtz, Jochen. Edition: 7th ed.Material type: Text Language: English Publication details: Boston : Prentice Hall, 2011Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.8 LOV 2011 (1).
|
|
6.
|
Service management and marketing : customer management in service competition / Christian Grönroos. by Grönroos, Christian, 1947-. Edition: 3rd ed.Material type: Text Language: English Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, c2007Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 GRO 2007 (1).
|
|
7.
|
The goal : a process of ongoing improvement / by Eliyahu M. Goldratt and Jeff Cox. by Goldratt, Eliyahu M, 1948- | Cox, Jeff. Edition: Third revised editionMaterial type: Text Language: English Publication details: New York : North River Press, 1984Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 823 GOL 1984 (1).
|
|
8.
|
Taking sides : clashing views in business ethics and society / Selected edited, and with introductions by: Lisa H. Newton, Elaine E. Englehardt, Michael S. Pritchard. by Elaine E Englehardt | Michael S Pritchard | Newton, Lisa H, 1939-. Edition: 12th edition.Material type: Text Language: English Publication details: New York : McGraw-Hill, 2012Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 174 TAK 2012 (1).
|
|
9.
|
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by Lovelock, Christopher H | Armstrong, Gary. Edition: 7th ed. , Global ed.. Material type: Text Language: English Publication details: Boston : Pearson, 2011Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 LOV 2011 (2).
|
|
10.
|
Business, government, and society : a managerial perspective, text and cases / John F Steiner, George Albert Steiner by Steiner, John F | Steiner, George Albert, 1912-. Edition: 12th ed.Material type: Text Language: English Publication details: Boston : McGraw-Hill Irwin, 2009Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.4 STE 2009 (1).
|
|
11.
|
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New York : McGraw-Hill Education, cop., 2018Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 ZEI 2018 (1).
|
|
12.
|
Uncommon service : how to win by putting customers at the core of your business / Frances Frei, Anne Morriss. by Frei, Frances | Morriss, Anne. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston, Mass. : Harvard Business Review Press, 2012Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.8 FRE (1).
|
|
13.
|
The next factory of the world : how Chinese investment is reshaping Africa / by Irene Yuan Sun. by Sun, Irene Yuan [author.]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : Harvard Business Review Press, 2017Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 338.4 SUN (1).
|
|
14.
|
Professional services marketing : how the best firms build premier brands, thriving lead generation engines, and cultures of business development success / Mike Schultz, John Doerr, and Lee W. Frederiksen, PhD. by Schultz, Mike, 1974- | Doerr, John E | Frederiksen, Lee W. Edition: Second edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Hoboken, NJ : Wiley, 2009Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 SCH (1).
|
|
15.
|
Services Marketing : Concepts, Strategies & Cases / K. Douglas Hoffman, John E.G. Bateson by Hoffman, K. Douglas | Bateson, John E.G. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Australia : Cengage Learning, 2008Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 HOF 2008 (1).
|
|
16.
|
Services Marketing : People, Technology, Strategy / Jochen Wirtz, Christopher Lovelock by Wirtz, Jochen | Lovelock, Christopher. Edition: 9th Edition Material type: Text; Format:
print
Language: English Publication details: London : Publishing, 2022Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 WIR 2022 (26), Thư viện Trường Quốc tế - Cơ sở HacincoCall number: WIR 658.8 (1).
|
|
17.
|
Essentials of Services Marketing / Jochen Wirtz [et al.] by Wirtz, Jochen. Edition: 4th Edition, Global EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New York : Pearson, 2023Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 WIR 2023 (6), Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 WIR (2).
|
|
18.
|
Open Services Innovation : Rethinking Your Business to Grow and Compete in a New Era / Henry Chesbrough by Chesbrough, Henry. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: United States of America : Jossey-Bass, 2011Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.4063 CHE 2011 (1).
|
|
19.
|
Testing 1 - 2 - 3 : Experimental Design with Applications in Marketing and Service Operations / Johannes Ledolter by Ledolter, Johannes. Edition: 1st, ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: USA : Stanford University Press, 2007Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.83 LED 2007 (1), Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.83 LED 2007 (1).
|