|
1.
|
The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly / David Meerman Scott. by Scott, David Meerman. Edition: 2nd ed.Material type: Text Language: English Publication details: Hoboken, N.J. : John Wiley & Sons, 2010Other title: New rules of marketing and public relations.Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 SCO 2010 (1).
|
|
2.
|
Strategic communications for nonprofits : a step-by-step guide to working with the media / Kathy Bonk ... [et al.] ; foreword by Larry Kirkman. by Bonk, Kathy, 1953- | Bonk, Kathy, 1953-. Jossey-Bass guide to strategic communications for nonprofits | Communications Consortium Media Center. Series: Jossey-Bass nonprofit guidebook seriesEdition: 2nd ed.Material type: Text Language: English Publication details: San Francisco : Jossey-Bass, c2008Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 STR 2008 (1).
|
|
3.
|
Public relations : the profession and the practice / Dan Lattimore ... [et al.]. by Lattimore, Dan. Edition: 3rd ed.Material type: Text Language: English Publication details: Boston : McGraw-Hill Higher Education, c2008Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 659.2 PUB 2008 (1). Checked out (1).
|
|
4.
|
Think public relations / Dennis L. Wilcox ... [et al.] by Wilcox, Dennis L. Edition: 2nd ed. , New international ed.Material type: Text Language: English Publication details: Harlow, England : Pearson, 2014Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 659.2 THI 2014 (20).
|
|
5.
|
The public relations writer's handbook : the digital age / Merry Aronson, Don Spetner, Carol Ames. by Aronson, Merry | Spetner, Don | Amos, Carol. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: San Francisco, CA : Jossey-Bass, 2007Online access: Table of contents only | Contributor biographical information | Publisher description Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 659.2 ARO (1).
|
|
6.
|
Renegades write the rules : how the Digital Royalty use social media to innovate / Amy Jo Martin. by Martin, Amy Jo, 1979-. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: San Francisco : Jossey-Bass, 2012Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 659.2 MAR (1).
|
|
7.
|
Cross-Cultural Communication : Theory and Practice / B. Hurn, B. Tomalin by Hurn, B | Tomalin, B. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Published : Macmillan, 2013Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 303.482 HUR 2013 (1).
|
|
8.
|
Public Relations : The Profession and the Practice / Dan Lattimore, Otis Baskin, Suzette Heiman by Lattimore, Dan | Baskin, Otis W | Aronoff, Craig E. Edition: 4th EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New York : McGraw-Hill, 2012Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: LAT (1), Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 659.2 LAT 2012 (1).
|
|
9.
|
Public Relations / Chiara Valentini by Valentini, Chiara. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Boston : De Gruyter Mouton, 2021Availability: No items available : Checked out (1).
|
|
10.
|
Cases in Public Relations Management : The Rise of Social Media and Activism / Patricia Swann by Swann, Patricia. Edition: 2nd editionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New York : Routledge, 2014Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 659.2 SWA 2014 (1).
|
|
11.
|
The Global PR Revolution : How Thought Leaders Succeed in the Transformed World of PR / Maxim Behar by Behar, Maxim. Material type: Text; Format:
print
Language: English Publication details: NY : Allworth, 2019Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 659.2 BEH 2019 (6).
|